Our new work for Play-Doh

Dolphins can fly.

Hasbro teamed up with us to launch Play-Doh STARTERS, a campaign created to foster creative thinking and empower the next generation to "Shape Their Future" through the power of play. Initially launched in China, these inspiring Ply-Doh kits aim to unlock and celebrate a child's innate imagination, with Play-Doh serving as the perfect catalyst for unleashing creativity and "Shaping Their Future." Societal developed this idea; to bring it alive, we created TV and the KV.